Medical signage for the Delta network (Geneva)

Sector:Medical signage / Health

Period:2011-2020 (collaboration over several years)

Client:Delta Network (group of medical centers, Geneva)

Context

The Delta network includes several medical centers in Geneva (Cité Génération, Clinique de Carouge, Clinique de Plainpalais, Groupe médical de Loex, and others). They needed tounify their visual identityacross all their facilities and create professional, functional, and easily modifiable signage.

My role: to design and produce all the signage for the network's medical centers — both exterior and interior — by proposing solutions adapted to the specific constraints of the medical sector.

Problem

Organizational challenge:

• Rotation of doctorsbetween different facilities: names and assignments change regularly
• Need for signagethat is modular and changeablewithout having to redo production with each change
• Visual unification across multiple sites with different architectural constraints

Functional challenge:

• Medical environment: hygiene, durability, ease of maintenance
• Clear signage for patients (orientation, identification of practitioners)
• Compliance with medical standards and professional aesthetics

Production challenge:

• Large volume: multiple facilities to equip
• Diversity of supports: outdoor totems, indoor signage, badges, door plaques, bed protections
• Collaboration over several years with evolving needs

Solution

Process:

1. Framing with the Delta network: Understanding needs, constraints, visual identity to unify

2. Proposal of modular solutions :

   • Magnetic nameplate frames: allows changing doctors' names without redoing stickers or engravings
   • Reusable and easily modifiable supports
   • Materials suitable for the medical environment (cleaning, hygiene)

3. Design of the complete range :

   • Outdoor totems (identification of centers)
   • Indoor signage (orientation, consultation rooms)
   • Door plaques with magnetic system
   • Badges for doctors
   • Bed protections
   • Information panels

4. Manufacturing :

   • Laser cutting and engraving
   • Printing and marking
   • Assembly of modular systems
5. Installation and follow-up: On-site installation, adjustments, maintenance, and new productions according to network evolution (2011-2020)

Innovations introduced:

• Magnetic system for names: cost-effective and eco-friendly solution, no more sticker waste
• Modularity: easy to update internally without needing to call a supplier again
• Visual standardization across all network sites

Result

Deliverables:

• Complete signage for several medical centers in the Delta network in Geneva
• Outdoor identification totems
• Indoor signage (orientation, room identification)
• Modular nameplate frames with magnetic system
• Professional badges for doctors
• Customized bed protections
• Patient information supports

Impact:

• Unified visual identityacross the entire Delta network
• Cost reduction: modular system = fewer complete reproductions
• Flexibility: quick adaptation to changes in medical staff
• Professionalism: consistent and neat image for all establishments
• Long-term collaboration (2011-2020): evolving with the needs of the network

Equipped sites:

• Cité Génération
• Clinique de Carouge
• Clinique de Plainpalais
• Groupe médical de Loex
• Other centers in the Delta network (Geneva)

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Tags:projects, signage, medical, health, Geneva, Delta, laser cutting, engraving, 2011-2020